Ko ngā hūtu papanga whatu a Marks & Spencer e tohu ana tera pea ka mau tonu te momo pakihi ngāwari ake.
Kei te whakareri te toa o te tiriti matua ki te mahi tonu mai i te kāinga mā te whakaputa i ngā kete "mahi mai i te kāinga".
Mai i Pēpuere, kua piki ake te rapunga mō ngā kākahu ōkawa i Marks and Spencer mā te 42%. Kua whakarewahia e te kamupene he hūtu o ia rā i hangaia ki te hāte totoro, he mea hono ki te koti ōkawa me ngā pakihiwi ngohengohe, ā, he kākahu hākinakina anō hoki. Ko ngā tarau "atamai" o ngā tarau.
I mea atu a Karen Hall, te Tumuaki Hoahoa Kākahu Tāne i M&S: "Kei te rapu ngā kiritaki i tētahi ranunga o ngā taonga ka taea te mau ki te tari, hei whakarato i te whakamarie me te momo kāhua marino kua taunga rātou ki te mahi."
I te marama kua taha ake nei, i puta ngā pūrongo e rua a ngā kamupene Hapanihi kua tuku i tā rātou putanga kākahu WFH: "ngā hūtu pajama." Ko te wāhanga o runga o te hūtu i hangaia e What Inc he rite ki te hāte ma whakahou, ko te wāhanga o raro he rite ki te hūtu oma. He putanga tino nui tēnei o te huarahi e anga atu ana te kaihanga kākahu: e ai ki te digitalloft.co.uk, mai i te marama o Poutū-te-rangi o te tau kua taha ake nei, kua rapua te kupu "kākahu kāinga" mō te 96,600 ngā wā i runga i te Ipurangi. Engari tae noa mai ki tēnei wā, kei te noho tonu te pātai mō te āhua o te putanga Peretānia.
"I te mea kua piki haere ngā tikanga tuitui ngāwari hei 'mea hou', ko te tumanako ka kite mātou i ngā papanga ngawari ake, he ngāwari ake hoki te kawe mai i ngā momo kāhua ngāwari ake," te whakamārama a Hall. Kua kite ētahi atu waitohu pēnei i a Hugo Boss i ngā panonitanga o ngā hiahia o ngā kiritaki. "Kei te piki haere te hiranga o te wā wātea," te kī a Ingo Wilts, te tumuaki waitohu o Hugo Boss. I kōrero ia mō te pikinga ake o ngā hoko o ngā hūti, ngā tarau oma me ngā T-hāte (i kī anō a Harris ko ngā hoko o ngā hāte polo M&S "kua piki ake i te hautoru" i te wiki whakamutunga o Pēpuere). Hei whakatutuki i tēnei, kua whakaputa a Hugo Boss me Russell Athletic, he waitohu kākahu hākinakina, i tētahi putanga papai o te hūtu Marks & Spencer: he tarau oma roa e mahi tahi ana hei tarau hūtu me tētahi koti hūtu ngohengohe me ngā tarau. "Kei te whakakotahi mātou i ngā mea pai o ngā ao e rua," tana kī.
Ahakoa i kawea mai mātou ki konei ki te mahi mai i te kāinga, i whakatōkia ngā purapura o te huinga kākahu ranu i mua i te Covid-19. I mea a Christopher Bastin, te kaiwhakahaere auaha o Gant: "I mua i te mate urutā, i tino awehia ngā āhua me ngā āhua e ngā kākahu tiriti me ngā tau 1980, ā, i hoatu he āhuarangi marino, whakangāwari hoki ki ngā (hūtu)." I whakaae a Wilts: "Ahakoa i mua i te mate urutā, kua huri ā mātou kohinga ki ngā momo kākahu o ia rā, he maha ngā wā ka honoa ki ngā taonga i hangaia kia rite ki te hiahia."
Engari ko ētahi atu, pērā i te kaihanga kākahu o Saville Street, a Richard James, nāna i hoahoa ngā kākahu mō Piriniha William, e whakapono ana kei te wātea tonu te mākete mōngā hūtu tuku iho"He tokomaha o ā mātou kiritaki e tino hiahia ana ki te mau anō i ō rātou hūtu," te kī a te kaiwhakaū a Sean Dixon. "He urupare tēnei ki te mau i ngā kākahu ōrite i ia rā, i ia rā mō ētahi marama. Kua rongo au i te nuinga o ā mātou kiritaki, ina tika ā rātou kākahu, ka pai ake tā rātou mahi i te ao pakihi."
Ahakoa rā, ina whakaarohia te heke mai o te mahi me te ao, kei te toe tonu te pātai: Kei te mau hūtu noa tetahi i nāianei? "Tatauhia te nui o taku kakahu i te tau kua hipa?" te kī a Bastin. "Ko te whakautu he kāo."
Wā tuku: Pipiri-03-2021