Kuva mu ruganda kugera mu Burusiya: Itsinda rimwe, Igipimo kimwe, n'igihe gishya cy'imyenda ikora

Imiterere y’imyenda ku isi iri guhinduka, ariko kuri twe, intego nyamukuru ntirahinduka. Muri Werurwe, itsinda ryacu ryagiye mu Burusiya mu imurikagurisha mpuzamahanga ry’imyenda, rigaragaza ikiraro gihuza uruganda rwacu rugezweho n’ibikenewe ku isoko rya Eurasian.

Nubwo umuyobozi mukuru wacu yagenzuraga ibikorwa by’uruganda, ubutumwa bwari busobanutse neza:Ikipe imwe, Igipimo kimwe.

Ihuriro ry'Ubuyobozi n'Ishyirwa mu Bikorwa

Mu isi y’ubucuruzi mpuzamahanga, guhindagurika ni ryo faranga rikomeye. Kuba twaritabiriye imurikagurisha ry’u Burusiya uyu mwaka byari igihamya cy’uburyo bukomeye twubatse mu myaka ibarirwa muri za mirongo.

Nkuko byagaragajwe muri videwo yacu iheruka,“Naba ndi aho hantu cyangwa ntahari, amahame yacu ntahinduka.”Iyi filozofiya ihamya ko umwenda ukoza ku gipangu cyacu i Moscou ari wo mwiza ukorerwa mu iduka ryacu riri mu birometero ibihumbi uvuye aho dukorera. Ntitugurisha imyenda gusa; dutanga isezerano ryoireme, ituze, n'ubufatanye bw'igihe kirekire.

Gukomeza umubano n'inshuti za kera

Imurikagurisha rikunze gufatwa nk'aho rishakisha abashya, ariko kuri twe, ni ugutaha. Twamaze igice kinini cy'igikorwa twongera guhura n'abafatanyabikorwa b'igihe kirekire bamaze imyaka myinshi bishingikiriza ku myenda yacu iboshye. Mu nganda aho "imideli yihuse" ikunze kwangiza ubunyangamugayo, izi nama zo guhura imbonankubone zidufasha kuganira ku makuru arambuye ya tekiniki, gukusanya ibitekerezo ku byoherejwe mu bihe byashize, no gushimangiraicyizere cyubatswe uko igihe kigenda gihita.

Kwagura Icyerekezo: Imurikagurisha ryacu ry'ibicuruzwa

Nubwo tuzwiho "inkingi enye" ​​z'ingenzi z'imyenda iboshye, imurikagurisha ry'uyu mwaka ryagaragaje kwaguka gukomeye kw'imyenda yacu.

1. Imyenda ya kera: Imyambaro y'ubuganga, imyambaro y'akazi n'iy'akazi

Dukomeje kuyobora isoko ry’imyenda y’umwuga ikora neza cyane:

• Ishati n'imyenda by'ubucuruzi:Iboshywe neza kugira ngo irangire neza kandi ikoreshwe neza.

• Imyenda isanzwe:Yakozwe kugira ngo irangi rirambe kandi ritagorana mu kazi gakorerwamo.

• Imyenda yo kwa muganga:Yibanda ku guhumeka neza, isuku, no kwisanzura bikenewe mu gihe cy'akazi gakomeye mu buvuzi.

2. The New Frontier: Urukurikirane rw'"Umucyo wo Hanze" (Itangazo ry'Ibintu Bigezweho)

Ikintu cy'ingenzi mu ikusanyirizo ryacu rya 2026 nta gushidikanya niUrutonde rwo hanze rworohejeMu myaka ibiri ishize, imyambarire ya "Urban Outdoor" na "Quiet Luxury" yahujwe, bituma hakenerwa cyane imyenda ikora nk'imyenda ya siporo ariko isa n'iy'imyambarire igezweho.

Icyegeranyo cyacu gishya cyagenewe by'umwihariko:

• Amakoti yo hanze yo gukingira umuyaga n'imiyoboro y'amazi:Uburinzi bworoheje ku bidukikije.

• Amakoti ya tekiniki n'amakoti asanzwe:Irinda amazikandi ihumeka neza, ikwiriye cyane abatwara abagenzi ba none.

• Imyenda yo hanze ikora neza:Imyenda itanga uburyo bwo kunanura imirasire y'izuba n'uburyo bwo kuyirinda idatakaza imiterere myiza y'imyenda y'akataraboneka.

Kuki wahitamo urukurikirane rwacu rw'urumuri rwo hanze?Twabonye ko isoko ririmo kuva ku bikoresho "bikomeye" byo mu misozi rijya ku bikoresho byoroshye kandi byoroheje. Imyenda yacu iraziba iki cyuho, itanga imiterere ya tekiniki y'ikoti ry'umuyaga rifite imiterere myiza y'intoki nk'ikoti ry'umuhanzi.

Imbaraga zo Gutanga Ibikoresho Byihuse: Biteguye Koherezwa (RTS)

Muri iki gihe isoko rihindagurika, igihe ni cyo kintu cyose. Icyerekezo gishobora kwaguka mu cyumweru kimwe, kandi niba ugomba gutegereza iminsi 90 kugira ngo ukore imyenda, amahirwe arabura.

Kugira ngo dushyigikire iterambere ry'abakiriya bacu, twashoye ishoramari mu buryo bw'ingambaIbicuruzwa byinshi (Birateguwe).

Impamvu Model yacu iteguye gukoresha ububiko ihindura imikorere:

1. Igihe ntarengwa cyo gutanga:Dufite urutonde runini rw'imirongo yacu ikunzwe cyane, harimo n'uruhererekane rushya rwa Light Outdoor.

2. Ibipimo Bito Bito:Ni nziza cyane ku bigo binini cyangwa ibigo bishya bigerageza ibicuruzwa bishya nta ngaruka zo gutumiza ibicuruzwa byinshi.

3. Isohozwa ryihuse:Dushobora kugufasha kuva kuri "Design" ukajya kuri "Market" mu gihe gito cyane. Mu gihe izindi nganda zitangiye gukora imyenda yazo, imyenda yawe ishobora kuba yamaze kubikwa ku bikapu.

Isosiyete igenwa na sisitemu, ntabwo ari abantu ku giti cyabo

Intsinzi y'imurikagurisha ryacu ryo mu Burusiya ntiyari iy'imyenda yari ku bimanika gusa, ahubwo yari iy'abantu bari inyuma yabo. Nk'uko amashusho yacu abivuga,“Isosiyete ntigenwa n’umuntu umwe mu imurikagurisha. Igenwa n’uburyo, inzira, n’uburyo ibintu bihora bihagaze.”

Kuva ku mugenzuzi wa QC mu ruganda rwacu kugeza ku mukozi ushinzwe ubucuruzi i Moscou, buri wese mu bagize itsinda ryacu akora hakurikijwe amabwiriza amwe ya ISO-standard. Ibi byemeza ko:

• Guhuza Amabarani ukuri ku byiciro bitandukanye.

• Kugenzura kugabanuka kw'ingufuikurikiranwa neza.

• Imbaraga zo Gufatayujuje amahame mpuzamahanga y’umutekano no kuramba.

Gutegerezanya imbere: Gufatanya kugira ngo habeho ejo hazaza harambye

Urugendo rwacu mu Burusiya ni igice kimwe gusa cy'urugendo rwacu mpuzamahanga rwa 2026. Mu gihe tugitegereje imbere, turatumira abashushanya, ba nyir'ibirango, n'abashinzwe amasoko kugira ngo basuzume icyegeranyo cyacu gishya. Waba ushaka uburyo bworoshye bwo gupima imyenda y'umwuga cyangwa udushya dugezweho tw'uruhererekane rwacu rwo hanze, twiteguye gushyigikira icyerekezo cyawe.

Ubwiza ni intumwa yacu itagira icyo ivuga.Bigaragaza uko ishati imeze, uko isukura ikoreshwa mu buvuzi ihangana, ndetse n'ubushobozi bwo kurinda ikirere bw'icyuma gikingira umuyaga.

Twandikire Uyu Munsi

Urashaka kuvugurura icyegeranyo cyawe ukoresheje imyenda igezweho yo hanze yoroheje? Cyangwa wenda ukeneye umucuruzi uhamye kandi w'igihe kirekire ku masezerano y'imyenda yawe y'ikigo?

Sura icyumba cyacu cyo kwerekana ibicuruzwa kuri interineti cyangwa usabe ipaki y'icyitegererezo uyu munsi.Reka twubake ikintu kidasanzwe hamwe.